The video opens with a dramatized conflict between a girl and her boyfriend, as the girl, who has been abused by her boyfriend in the past, threatens to shoot him. Eventually realizing that violence in return for violence is not the answer, she walks away and suggests that her boyfriend get some help. This dramatization is followed by narrator comments about the prevalence and the dangers of carrying guns and bringing them to situations of conflict and anger. Victims, perpetrators, and witnesses of gun violence talk about the long-term consequences of the injuries and death caused by guns. Interspersed among the interviews are comments by the narrator about the prevalence and consequences of violence. The video then portrays the activities of programs in Cleveland (Ohio) that are designed to prevent violence. Participants in the programs also comment on what the program has meant to them. The programs are S.T.A.R.R., which educates youth about guns and focuses on the choices each child must make concerning guns; "Diamond," an after-school program that reinforces respect and positive social skills that discourage violence and gang involvement; "Alternatives," which teaches conflict management skills for youth; "Midnight Basketball," which gets kids off the streets between the hours of 10:00 PM and 2:00 AM; a program conducted by a funeral home to impress upon kids the finality of death produced by violence; and W.A.V.E., which uses school peer mediation to resolve conflict among students.