THIS ARTICLE REVIEWS THE AVAILABLE EVIDENCE ON BUYER BEHAVIOR IN ORDER TO IDENTIFY RECURRING PATTERNS OF EFFECTS THAT CAN BE USED TO ASSESS THE VALUE OF FUTURE DISCLOSURE REQUIREMENTS. A SECOND OBJECTIVE IS DEFINTION OF FUTURE RESEARCH DIRECTIONS AND PRIORITIES. LASTLY, THE MANAGEMENT IMPLICATIONS OF THE AVAILABLE EVIDENCE ARE THE PROBABLE AND INDIRECT EFFECTS OF INFORMATION DISCLOSURE REQUIREMENTS ARE SUMMARIZED IN A SERIES OF HYPOTHESES COVERING THE FOLLOWING ISSUES: THE EXISTENCE OF A HIERACHY OF EFFECTS; THE DETERMINANTS OF THE EFFECTIVENESS OF INFORMATION; SEGMENT DIFFERENCES IN THE EXTENT OF THE EFFECTS; AND THE EXTENT OF INDIRECT EFFECTS ON MANUFACTURER AND RETAILER BEHAVIOR. EVIDENCE SUPPORTING THE BASIC HIERARCHY OF EFFECTS IS INTRODUCED AND TABLES INDICATING THE POSSIBLE EFFECTS OF INFORMATION DISCLOSURE REQUIREMENTS AND EVIDENCE OF THE EFFECTS OF SELECTED INFORMATION DISCLOSURE ARE PRESENTED. THE ROLE OF CONFIDENCE AND SATISFACTION IN INFLUENCING CONSUMER BEHAVIOR IS EXAMINED. A SECOND HYPOTHESIS HOLDS THAT A DISCLOSURE REQUIREMENT WILL HAVE MAXIMUM EFFECT WHEN THE BUYER HAS EASY ACCESS TO THE INFORMATION AT THE POINT OF SALE, CAN READILY COMPREHEND AND PROCESS THE INFORMATION, AND CAN USE IT TO MAKE DIRECT COMPARISONS WITH ALTERNATIVE CHOICES. THE ACCESSIBILITY OF INFORMATION, AND ITS COMPREHENSIVENESS AND RELEVANCE ARE DISCUSSED. THE POTENTIAL FOR MISINTERPRETATION IS OUTLINED. A THIRD HYPOTHESIS HOLDS THAT INFORMATION DISCLOSURE REQUIREMENTS HAVE THE LEAST EFFECT ON THOSE BUYERS WHO HAVE THE GREATEST NEED FOR CONSUMER PROTECTION. LASTLY, IT IS HYPOTHESIZED THAT THE CONSUMER WILL ALSO BENEFIT FROM THE INDIRECT EFFECTS OF THE DISCLOSURE REQUIREMENT ON RETAILER AND PRODUCER BEHAVIOR, THOUGH THERE SEEM TO BE POSITIVE, NEGATIVE, AND AMBIGUOUS SIDE EFFECTS. THE IMPLICATIONS FOR MANAGEMENT OF THE IMPACT OF REQUIRED DISCLOSURE ARE NOTED, AMONG THEM THE SUGGESTION THAT WHILE MOST OF THE REQUIREMENTS IN EXISTENCE HAVE HAD LITTLE DIRECT EFFECT ON BUYER BEHAVIOR, THEY FREQUENTLY ENHANCE CONFIDENCE IN THE CHOICE PROCESS AND, TO SOME EXTENT, IN THE ENTIRE MARKETING SYSTEM. NO REFERENCES ARE PROVIDED. (KBL)