THE TECHNIQUES DISCUSSED ARE GROUPED INTO THREE GENERAL CATEGORIES: REPRESENTATION OF THE DEPENDENT VARIABLE, INDEPENDENT VARIABLE MODELS, AND ESTIMATING PROCEDURES. THE FACTORS TO BE CONSIDERED INVOLVE SUBSTANTIVE CONSIDERATIONS AND STATISTICAL CONSIDERATIONS. IT IS POINTED OUT THAT MANY DISCUSSIONS OF APPROACHES TO ANALYSIS FAIL TO STRIKE A BALANCE BETWEEN THESE CONSIDERATIONS. DEPENDENT VARIABLE TECHNIQUES DESCRIBED INCLUDE THE LOG-LINEAR MODEL, THE UNCONDITIONAL PROPORTION, AND THE CONDITIONAL PROPORTION. INDEPENDENT VARIABLE MODELS INCLUDE BOTH HIERARCHICAL MODELS AND CONDITIONAL MODELS. THE ESTIMATING PROCEDURES INCLUDE USE OF MAXIMUM LIKELIHOOD AND THE WEIGHTED LEAST SQUARES. FACTORS FAVORING THE WEIGHTED LEAST SQUARES APPROACH FOR MOST APPLICATIONS ARE DETAILED. CHARTS AND TABLES ILLUSTRATE THIS HIGHLY MATHEMATICAL DISCUSSION. NOTES AND REFERENCES ARE APPENDED. (GLR)