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NCJ Number: 184979 Add to Shopping cart Find in a Library
Title: Anti-Drug Media Campaign: ONDCP Met Most Mandates, but Evaluations of Impact Are Inconclusive
Corporate Author: US Government Accountability Office
Health, Education, and Human Services Division
United States of America
Date Published: July 2000
Page Count: 95
Sponsoring Agency: NCJRS Photocopy Services
Rockville, MD 20849-6000
US Government Accountability Office
Washington, DC 20013
US Government Accountability Office
Washington, DC 20548
Publication Number: GAO/GGD/HEHS-00-153
Sale Source: US Government Accountability Office
P.O. Box 37050
Washington, DC 20013
United States of America

NCJRS Photocopy Services
Box 6000
Rockville, MD 20849-6000
United States of America
Document: PDF
Publisher: https://www.gao.gov 
Type: Legislative/Regulatory Material
Format: Document
Language: English
Country: United States of America
Annotation: This report summarizes the results of the Office of National Drug Control Policy's (ONDCP) National Youth Anti-Drug Media Campaign.
Abstract: The report discusses: (1) whether ONDCP provided timely financial reports to Congress; how funds for paid advertising were managed and disbursed; and whether ONDCP complied with certain statutory requirements regarding the obligation of funds; (2) what ONDCP has done to develop and implement guidelines for the Campaign in response to program requirements set out in Public Law 105-61 and Public Law 105-277; and (3) whether the evaluation designs for Phases I, II, and III were appropriate; how well the Phases I and II evaluations were implemented; and how effective Phases I and II of the Campaign were in influencing group awareness of different types of paid anti-drug media messages and drug attitudes. The report contains recommendations to the Director of ONDCP regarding development and implementation of certain Campaign guidelines. While ONDCP met most mandates, evaluations of impact were inconclusive. Notes, tables, figures, abbreviations, appendixes
Main Term(s): Controlled Substances
Index Term(s): Attitude change; Drug information; Drug prevention programs; Federal programs; Laws and Statutes; Media support; Office of National Drug Control Policy (ONDCP); Program financing; Public Attitudes/Opinion
To cite this abstract, use the following link:
http://www.ncjrs.gov/App/publications/abstract.aspx?ID=184979

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