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NCJ Number: 50193 Find in a Library
Title: SHOPLIFTING -- THE GREAT AMERICAN RIPOFF
Author(s): C S MACCRONE
Corporate Author: Charles S Maccrone Productions
United States of America
Project Director: P P DROWNE
Date Published: 1976
Sponsoring Agency: Charles S Maccrone Productions
Aptos, CA 95003
Sale Source: Charles S Maccrone Productions
432 Ewell Avenue
Aptos, CA 95003
United States of America
Language: English
Country: United States of America
Annotation: THIS FILM DRAMATIZES SHOPLIFTING AND EXAMINES ITS EFFECTS ON CONSUMERS AND BUSINESSES. METHODS FOR REDUCING SHOPLIFTING LOSSES ARE SUGGESTED.
Abstract: SMALL AND LARGE RETAIL ESTABLISHMENTS, AS WELL AS THE CONSUMERS WHO PATRONIZE THEM, SUFFER GREAT LOSSES AS A RESULT OF THE $4 BILLION IN MERCHANDISE WHICH IS SHOPLIFTED ANNUALLY. THREE DIFFERENT TYPES OF RETAIL ESTABLISHMENTS ARE USED TO DESCRIBE THE SHOPLIFTER'S PRIME TARGETS. VARIOUS TYPES OF SHOPLIFTERS ARE DIFFERENTIATED: JUVENILES WHO STEAL FOR FUN AND EXCITEMENT, AGING AND POOR ADULTS WHO STEAL TO HELP STRETCH THE FAMILY BUDGET, AND THE PROFESSIONAL WHO STEALS FOR PURE PROFIT. THE FILM OFFERS STORE OWNERS AND MANAGEMENT EFFECTIVE METHODS OF PREVENTION, DETECTION, AND RECOVERY, INCLUDING SUCH THINGS AS KEEPING THE AISLES CLEAR OF DISPLAYS SO CUSTOMERS CAN BE WATCHED BY SALES PERSONNEL; AVOIDING BOOKKEEPING AND OTHER CHORES THAT DISTRACT STAFF ATTENTION DURING STORE HOURS; WATCHING FOR PRICE SWITCHES ON MERCHANDISE; AND USING ONE-WAY MIRRORS SO THAT CUSTOMERS CAN BE OBSERVED AT ALL TIMES. JUVENILE AND ADULT VIEWERS ARE REMINDED OF THE RESPONSIBILITIES OF CITIZENSHIP AND THE HARSH CONSEQUENCES AWAITING BOTH THE AMATEUR AND PROFESSIONAL SHOPLIFTER. THE FILM ALSO EXPLAINS THE CITIZEN ARREST PROCEDURE, AND INSTRUCTS STOREKEEPERS ABOUT DETAINING SHOPLIFTERS UNTIL THE POLICE COME. LAW ENFORCEMENT OFFICERS CAN USE THIS FILM TO SHOW LOCAL BUSINESSES HOW TO REDUCE SHOPLIFTING LOSSES. (AUTHOR ABSTRACT MODIFIED)
Index Term(s): Audiovisual aids; Crime prevention measures; Crime specific countermeasures; Films; Shoplifting
Note: *This document is currently unavailable from NCJRS. 27 MINUTES, 16MM COLOR, 1976 RENTAL AVAILABLE
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http://www.ncjrs.gov/App/publications/abstract.aspx?ID=50193

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