For more information on creating a publication, check out some of these publications.
Looking Good in Print: A Guide to Basic Design for Desktop Publishing. R.C. Parker. Chapel Hill, NC: Ventura Press, Inc. 1990.
The Little, Brown Handbook. H.R. Fowler. Boston, MA: Little, Brown and Company. 1983.
The Self-Publishing Manual: How to Write, Print and Sell Your Own Book. D. Poynter. Santa Barbara, CA: Para Publishing. 1991.
The Elements of Style. W. Strunk and E.B. White. New York, NY: Allyn and Bacon. 1995.