Camera-Ready Artwork

The wide array of camera-ready artwork included in the Resource Guide provides powerful, visual representations of several public education themes and crime victims' rights and services. This year's artwork includes both graphic design and photographic images to enhance all NCVRW public awareness efforts. All of these resources can be utilized during NCVRW and throughout the year in brochures, handbooks, annual reports and on public service advertisements and billboards.

The Resource Guide camera-ready artwork reflects the 2005 NCVRW theme – “Justice Isn't Served Until Crime Victims Are” – as well as three other important themes:

• “Putting Victims First” (the theme of the Office for Victims of Crime).
• “Crime Victims' Have Rights, Too!”
• “Get Help or Help Out.”

The font utilized throughout the Resource Guide and in most of the camera-ready artwork is Franklin Gothic (in various font sizes).

For your convenience, all the camera-ready artwork is included on a CD in this Resource Guide in two formats:

1) Macintosh Quark 5.0 files along with the accompanying fonts and images required to open and print the artwork correctly. The user must have Quark Xpress for Macintosh in version 5.0 or above to be able to open and view these files.

2) PDF files – these files can be opened by any computer with Acrobat Reader, downloadable from http://www.adobe.com/products/acrobat/readstep2.html. These PDFs are interactive. There are fill-in boxes within the pages for personalizing the artwork.

These two formats can help simplify the process of replication, and make it easy to incorporate the artwork into computerized presentations, television broadcasts and public service announcements.

When relevant, the artwork can be personalized with contact information of sponsoring organizations (name of agency, telephone and TTY numbers, and URLs for agency Web sites). Local print shops and correctional agencies may be willing to donate printing services and/or paper, or provide these services at a reduced cost.

The six 8.5” by 11” public service posters include a variety of important messages relevant to crime victims' rights and services, and convey critical public education messages to encourage support for crime victims' issues. Organizational contact information should be added to these posters prior to duplication and dissemination. Two of the posters are provided in Spanish.

Artwork for logos, buttons and magnets can be printed in one or more colors to add dimension to the visual impact and messages.

A total of eight graphic designs for bookmarks are included, and can be “mixed and matched” to promote a variety of victim and public awareness messages, as well as informational resources (Web site addresses, national toll-free telephone numbers, and victim-related commemorative weeks). Bookmarks should be printed on paper that is at least 80-pound cover stock.

The artwork for ribbon cards can help generate victim and public awareness during 2005 NCVRW. Two ribbons (in the NCVRW theme colors, blue and silver) should be cut at a bias into eight-inch strips; looped together and secured with a two-inch stick pin; and then pinned to the card to the right of the text copy. Ribbon cards can be produced in large quantities. In past years, victim service organizations have collaborated with correctional agencies to have offenders create thousands of pin cards as a component of their community service obligations.

New artwork for name tags and name plates has been included in this Guide to support 2005 NCVRW events such as conferences, symposia, press conferences, and other victim and public education and outreach efforts. The artwork can be personalized to reflect specific events and/or co-sponsors.

The artwork for a cover or title page can be personalized with local event and contact information, and can be utilized for public awareness resource packages, media packages, or other outreach resources.

The sample letterhead should be personalized to include the names of organizations represented on your NCVRW Planning Committee, or co-sponsors for specific events. These can be featured in a column on the left side of the sample letterhead in a nine-point font type. Also, the NCVRW theme colors can be easily incorporated to add more depth to the design.

Artwork for bumper stickers is included to generate greater public awareness about victims' rights and services. One includes the 2005 NCVRW theme and dates; and the other simply states “Crime Victims Have Rights Too!” with the URL for OVC's Web site.

The popular list of national toll-free information and referral telephone numbers for victim assistance can be personalized to states and local jurisdictions and disseminated as a stand-alone document, or incorporated into other victim and public awareness resources, including agency Web sites. This list can also be utilized for training and technical assistance activities, as it provides important contacts for victim information and referrals.

The visual “crime clock” includes national statistics about the prevalence of crime within specific time periods. It can be personalized and used as a public service poster, or incorporated into other public education resources (such as brochures, annual reports, newsletters and on agency Web sites).

Artwork for a crime clock that is “blank” is also included on the enclosed CD so that states and local communities can fill in data and statistics that are jurisdiction-specific. The best statistical source for creating a crime clock specific to your state is the most recent Uniform Crime Report (UCR) developed by your state for annual submission to the FBI. Within each state, a specific government agency is designated to collect and develop this annual report with statistical compilations listed statewide, by county, and by cities and towns with populations over 100,000. There are eight index crimes included in the UCR Report: the violent crimes of murder and non-negligent manslaughter, forcible rape, robbery and aggravated assault, and the property crimes of burglary, larceny-theft, motor vehicle theft, and arson. The UCR statistics are arrest-based; however, 24 states have implemented the National Incident Based Reporting System (NIBRS) for UCR reporting. Your state may also have conducted incident-based crime surveys similar to the National Crime Victimization Survey. Check with your state's crime reporting agency or the state victim services agency or network for this information. Once you have identified the crime statistics, all that's left to do is the math. If you cannot locate your state's most recent crime reports, you can find the 2003 information at:

2003 Uniform Crime Report
http://www.fbi.gov/ucr/03cius.htm

The certificate of appreciation artwork provides the opportunity to honor crime victims and survivors and those who serve them – including professionals and volunteers – for their contributions that improve the lives of victims and survivors of crime, and promote community and public safety. The certificate should be reproduced on attractive card stock with the recipient's name written in calligraphy or typed in a calligraphy-type font; and include the date and signature of the leader of the agency or coalition that is presenting it.