The approaches discussed included the use of the mass media, comprehensive community programs, social-psychological approaches, the development of personal and social competence, and the provision of positive alternatives to drug abuse. Other approaches considered included family-based approaches and strategies that focus on values, the development of social skills, and drug education. Speakers emphasized that media campaigns must not only give information but also give skills to resist other media influences such as antisocial programming. They also discussed general and specific influences on health behavior from the perspectives of societal influences, family, peers, school, and individual psychology and described several community prevention programs in heart disease and their possible implications for drug prevention programs. Figures, tables, and chapter reference lists