Regardless of subject, scope, approach or method, sociology insists that human behavior is best understood in a social context. This extends to drug use as well. Whatever aspect of drug using behavior one considers, from first hearing about it to being punished or treated for its use, requires an appreciation of the web of social relations. The sociological insight or imagination compels us to look beyond the individual making a choice to use a drug or not and to consider that whatever choice is made is preceded, surrounded, and suffused with social implications. The same can be said for whatever consequences may result from this choice. Sociology can tell us a great deal about drugs and drug use. If the issues of drugs and drug use are to be placed in an educational context, the approach should be open, inclusive, and cumulative. As a perspective, sociology reflects these qualities and provides means and ways of advancing what is already known. 29 references (Author abstract modified)