The study found that most students (69 percent) had experimented with tobacco use. Cigarettes were used most often (57.4 percent); followed by Black 'N Mild brand of cigar (31.8 percent); regular cigars (30.1 percent); kreteks/bidis flavored, imported cigarettes (24.1 percent), smokeless tobacco (13.9 percent), and pipes (8.9 percent). University students were more likely than community-college students to have used kreteks/bidis and cigars. Also, university students experimented with cigarettes and pipes at a significantly earlier age than community-college students; community-college students experimented at a significantly earlier age with cigars and kreteks/bidis. The majority of tobacco users in the study were not interested in quitting. Many more of the community-college students indicated nothing would motivate them to quit, compared with university students. Since men had a higher prevalence rate for all tobacco products compared with females, tobacco prevention programs and messages should be gender specific. Also, programs and messages should be school specific, since the demographic characteristics of students in community colleges and universities usually differ. Data on tobacco use were collected with the Florida Annual College Tobacco Survey. Nine universities and 8 community colleges participated in the study (n=4,973 students). 4 tables and 18 references